I wish I had not had to write this article. I find myself compelled to do so to expose an increasingly rampant malpractice. A real social scourge that is difficult to eradicate because it is tremendously adept at hiding, masquerading with beautiful words such as “collaboration,” “synergy,” “win-win opportunity.” In reality the only goal is to cheat others, a true form of parasitism disguised as partnership. I am writing this article to help you, too, immediately identify the typical symptoms and behaviors, nipping in the bud any waste of time.

THE NETWORK MUST BE PAID

For as long as I have been involved in this kind of business, but exponentially since the founding in 2017 of the Bull Days brand, now the world’s largest community of Lamborghini car owners composed of top-clients selected over the years, I am confronted daily with this disturbing phenomenon. Dozens of messages from brokers, marketing managers, acquaintances of acquaintances looking for ways to crash the latest scheduled meeting for free (or so). Whether in Monte Carlo, Dubai or Italy, there is always this lowest common denominator. Initially they pretend to be seriously interested in forming a professional business relationship. At that point I become active in developing a customized proposal. Only later, when it comes down to it, do they reveal themselves for what they are.